Fortune 500 Teams Ask Claude for Vendor Recommendations.
Is Your Brand in the Answer?

Claude has unique characteristics that require different optimization.

What works for ChatGPT may not work for Claude. Enterprise visibility requires enterprise-grade authority.

• **Safety-first architecture:** Claude only cites sources it can verify
• **Enterprise focus:** Strong adoption in Fortune 500 companies
• **Constitutional AI:** Trained to be helpful, harmless, and honest
• **Higher authority threshold:** Requires stronger signals for recommendations
• **Consistency emphasis:** Hedges when information conflicts across sources

Claude is dominant in enterprise environments.

If you sell to enterprises, Claude visibility directly affects your pipeline.

• **75% of Fortune 500** companies now use Claude for business tasks
• **Preferred for sensitive decisions:** Security-conscious organizations trust Claude
• **Procurement influence:** Used in vendor research and due diligence
• **Growing integration:** Embedded in enterprise business tools
• **Buying committee influence:** Multiple stakeholders use Claude independently

Claude optimization requires a different approach.

Claude's architecture rewards accuracy and consistency over volume.

• **Build cross-source consistency:** Identical information everywhere Claude looks
• **Emphasize verifiable claims:** Specific, fact-checkable statements
• **Create authoritative content:** Technical depth, not marketing fluff
• **Ensure accuracy:** Every claim must be true and current
• **Target enterprise queries:** Procurement, comparison, technical evaluation

90 days for enterprise visibility. Longer than other platforms due to higher authority requirements.

Claude requires more groundwork than other platforms. The payoff is enterprise decision influence.

• **30 days:** Audit complete, consistency gaps identified
• **60 days:** Authority building, first signals appearing
• **90 days:** Enterprise visibility improvements measurable
• **6 months:** Full optimization cycle complete

Competitors have built signals you have not. Common gaps:

We audit both you and competitors to identify exactly what creates the gap.

• **Wikipedia presence:** They have a page, you do not
• **Cross-source consistency:** Their information aligns everywhere
• **Third-party validation:** More authoritative sources mention them
• **Content structure:** Their content is formatted for extraction
• **Entity clarity:** Claude understands what they do

Yes. Claude visibility directly affects enterprise sales.

One client's AI visibility was mentioned in their term sheet meeting. The lead investor had researched via Claude.

• **Shortlist inclusion:** AI-visible vendors get on shortlists earlier
• **Trust building:** Claude recommendations build credibility before first meeting
• **Due diligence:** Strong AI presence passes security and compliance checks
• **Stakeholder alignment:** Consistent Claude information aligns decision makers

Partially. Some work applies to both. Some is Claude-specific.

We build a foundation that works everywhere, then add Claude-specific optimization.

• **Entity optimization:** Benefits both platforms
• **Content structure:** Benefits both platforms
• **Cross-source consistency:** Critical for Claude, helpful for ChatGPT
• **Enterprise query targeting:** Claude-specific
• **Authority threshold:** Higher for Claude